Tag Archives: book marketing

A successful book promotion is in the cards for you!

Now this is a fun idea!

playing cards


If you’re planning a book launch, doing a book signing, going to a conference or trade show, this is a novel way to get your book noticed. Print up a pack of playing cards with your book cover on the back of each card.

How can you make this work for you? It’s just interesting enough to get your book some attention.

* You can use a complete pack of playing cards as a prize giveaway to one of the lucky fans who subscribes to your mailing address, blog or newsletter.

* You can hand them out one at a time in place of a business card. After all, it’s the book you want them to remember, right?

* You can either organize a poker run, perhaps with a copy of the book as one of the prizes. Or if you know someone organizing a poker run (snowmobile club poker ride, horseback poker ride, car or bike poker rally, any poker run fundraiser), you can donate both the playing cards and a copy of your book.

* Donate a pack or two to your local seniors center or community center

Have fun with it!

Click here to order.

More info on poker runs at http://www.goldenruleofpoker.com/poker-runs.htm

To see more of the great customized book promotion items, visit the Show Off Your Books! store.

Going to a writers’ conference? Show off your books!

If you’re an author going to a conference – probably a writers’ conference, but any conference will do – here’s a great idea to help publicize your books. You’re going to need a tote bag to carry around your swag: hand outs, books you purchase, your own books, or even your lunch! Why not be a walking advertisement for your own book?

Carry a tote bag imprinted with the cover of your book. People will be curious and ask you about your book; it will be a great ice breaker or conversation piece. For others, when they see your book later on a shelf or computer screen, it will seem familiar and they’ll stop and take a closer look. Or you can use it to carry extra copies of your book to a book signing at a local bookstore, or even to carry your groceries home from the supermarket.

So why not order yourself a custom tote bag today? You can get your custom tote for as little as $11.95, so order several and use them as giveaways from your blog or Facebook page.

SOYB tote
Click on image to go to Show Off Your Books! store

While you’re at the Show Off Your Books! store, why not order yourself a custom coffee mug, mouse pad, or t-shirt or some bookmarks or business cards to hand out at the conference? Or order some postcards featuring your book cover to send out to libraries or bookstores in your area.

Best of luck selling your books!

Looking for a novel approach to book promotion?

If you’re a published author wanting to show off your books (that would make a catchy name for a website, don’t you think?), why not look at a few new ways to get your book noticed. Some of the items you can make just for yourself, or use them as giveaways for your fans. The ShowOffYourBooks store on Zazzle makes it easy!

Business cards

Every writer needs something small and inexpensive to hand out to anyone who might be interested in reading their book(s) or getting in touch with the writer again. Inexpensive business cards which you can design yourself with the cover of your book and your chosen information. Use your name, address, and phone number, or just an email address, web address and phone number, and add your book title(s) or something about your book(s).

For simplicity, select a one-sided card, or choose a two-sided card so you have room to add information about your books or yourself on the back.Writer's business card, two-sided, customizable
Writer’s business card, two-sided, customizable by ShowOffYourBooks.

Book Marks –

What better way to promote your book than with a bookmark? Small and handy! Your cover and the basics on the front, a little more information on the back.

Sell Sheets

Do you need something to hand out to bookstores and specialty stores when you ask them to stock your book? How about creating a sell sheet featuring your book cover and the text of your choice. Tell them something about your book and how to order it, add a few brief comments from your best reviews, include an “About the Author” section with your own photo and a bit about yourself.  A sell sheet can be  handed out or sent in the mail.

Now we get to the fun stuff!

For a “novel” giveaway, why not try a t-shirt (several styles, sizes and colors available) or a coffee mug? Better yet, make yourself a customs book tote with the full color cover of your book on the front! Show Off Your Books makes it easy on zazzle.

Click on one of the images below to get to the store.

Use your creative imagination at Zazzle to create your own unique items to promote your books or just for fun!

Promote your books!

You’ve published a book!  It’s not easy to write a book, but you set your mind to it and got it done. Congratulations, and best wishes for your success!

Unfortunately, for most new writers, getting a book in print  – or published in a digital edition –  is just the first step. Now you have to tell the world about it. Where do you start? Maybe you’ve sent out a press release and got an announcement in your local paper. You’re promoting it on Facebook and Twitter, and starting to get reviews.

You can also be creative with other types of promotion. How about business cards to hand out? How about a fun t-shirt sporting a full-color cover of your new book? How about postcards or sell-sheets to send out to bookstores and libraries? How about a coffee mug with your book cover on it for a giveaway?


These ideas and more are now easy to make for yourself by visiting the new Show Off Your Books! store.  Check out the promotional ideas, customize them with your own book covers and information, and give them a try.